Posts by Matt Sgarlata

Write Blog Posts That Answer Real Google Searches

Every content creator knows the frustration of publishing blog posts that vanish into the depths of search results. You[…]

image representing publishing to social media

Speak Like Your Brand: Defining Your Brand Voice

Every time your brand communicates, you tell your story. Your social media team crafts casual, engaging posts while your[…]

How to Write Blog Titles That People Actually Click

Your blog title serves as the first handshake with potential readers. In a digital landscape where attention spans shrink[…]

5 Ways Google Rewards Extensive Blog Archives

Blog archives represent far more than a simple collection of past posts – they serve as powerful digital assets[…]

How to Choose Blog Topics That Drive Search Traffic

Blog success demands strategic topic selection, especially with Forbes Leadership Report 2024 revealing that writers publish over 5 million[…]

Why Frequent Blog Posts Boost Search Engine Rankings

Search engines revolutionize how businesses connect with customers, yet standing out in search results becomes more challenging each year.[…]